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Marketing

Integrated marketing planning and execution services to powerfully connect your products and services to target markets in tight alignment with your strategic positioning and plans.

Analytics to Action

The modern marketing landscape is evolving rapidly. The eminence of digital communication has resulting in a rapid diversification of marketing mediums and methods, along with a fracturing of audiences. While marketing innovations offer tremendous new opportunity, the breadth of these innovations means increased complexity when trying to decide how to generate maximum returns from your investments. When working with Wentworth, your marketing decisions will be tightly integrated with your enterprise and initiative level strategy, ensuring that your activities directly impact and address the organization's goals.

We are proud to offer end-to-end marketing solutions, from analysis to planning to execution. We love to get tactical and bring brands to life, and we also love to work with clients to determine their ideal market positioning and develop go-to-market strategies to bring products and services to market efficiently and effectively.

Scopes of Service

Brand

Development

  • Brand audits

  • Brand strategy

  • Graphic design and visual identity development

  • Copywriting and narrative development

  • Photography and videography

Marketing

Planning

  • Customer journey mapping

  • Social media

  • Go-to-market strategy

  • Customer experience

  • Market research

Marketing Services

  • Website development

  • Digital advertising

  • Google My Business and digital presence

  • Agency of record relationships

  • Communications

Margaret Zanel and a group of cannabis industry leaders in a discussion about the future of the industry at Canndora

Capitalizing

on Cannabis

Wentworth's marketing expertise leverages powerful industry insights. Margaret Zanel, Partner, Strategy and Leadership, shared her insights at CanndoraConnect to assist cannabis influencers, media and brands in facing the unique set of challenges facing this rapidly evolving market.

Margaret's experience in the sector has helped scale a rapidly growing cannabis start-up by leading its go-to-market strategy for Canadian, U.S. and international markets, including expanding its direct-to-consumer e-commerce channel and opening new channels.

At Wentworth, we combine modern marketing principles with our extensive experience to develop curated and powerful strategies.

Complimentary Consultation

Contact marketing@wentworthstrategy.com for a complimentary introductory conversation to assess your challenges and opportunities.

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